Get To Know PCH’s Executive Vice President, Deborah Holland!

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Hey PCH Fans!

I want to take this opportunity to introduce you to a very special person in the Publishers Clearing House family: PCH’s Executive Vice President, Deborah Holland! Deborah has been working with PCH for an inspiring 34 years, giving her a front row seat to watch the company change and improve before her very eyes. It has been her life’s work, with the help of her colleagues, to transform Publishers Clearing House from a single channel, single product line direct marketer to a multi-channel provider of digital play and win entertainmentand marketer of consumer products. Recently, we were lucky enough to ask Deborah some questions about her time at PCH, and I can’t wait to share her answers with all of you.

Question: What is a typical day like for you as Executive Vice President?

Deborah: Each day starts off with checking emails and posting on my Deborah Holland Fan Page on Facebook . I love to hear from fans, they brighten my day! Next, I plan out the day to accomplish what needs to be done: go to meetings, review reports, make progress on various projects. Throughout the day, people come to my office to discuss issues, ask my opinion on open items, and ask for ideas on solving problems and ask for approvals. I attend A LOT of meetings, so sometimes it’s challenging to find blocks of uninterrupted time to work on reports or creative projects. Often, I stay long after 5 pm to complete my work when it’s “quiet”. Before leaving the office each evening, I check the next day’s calendar to make sure I’ll be prepared for whatever’s coming up on tomorrow’s schedule.

Question: I see you’ve been at PCH for 34 years, can you describe how the company has grown and adapted since you first started?

Deborah: The biggest change has been technology and all it has enabled us to do.  Thirty-four years ago we did not have personal computers, email or voice-mail.  Memos and reports had to be typed and mailed or hand-delivered.  Phones were answered by secretaries and messages written on “While You Were Out” slips.  PCH sent out promotional mailings and that was our primary method of contact with customers.  The communication was slower because it was limited by the speed of the mail.  Today, everything’s faster and more immediate with computers.  We can offer lots of winning opportunities online and people can win instantly.  Through social media channels like Facebook, blogs and Twitter, we can have virtual conversations with our customers and receive instant feedback. The PCH promotions and winning opportunities have always been entertaining, but with today’s technology we can offer so much more variety with our network of online play and win sites. Also, customers can “get to know” us better by interacting with us in social media.

Question: In your view, what are some of the most important milestones that the company has experienced?

Deborah:

-The beginning of TV advertising

The founding of the Prize Patrol to surprise winners in person at their doorstep

-The awarding of our first $10 Million prize

The introduction of merchandise in addition to magazines

-The advent of the Internet and PCH online communications

-The awarding of our first “Win For Life” prize and our first “Win “Forever” prize

Question: PCH certainly is an exciting company to be a part of. What have been some of your most memorable moments here?

Deborah: One of my most memorable moments was checking to see if the matching winning number was returned for our first $10 Million Special Early Look Prize Event.  My hands were shaking as I went into the vault with the Director of Contests to look at the list of valid, returned entries to see if one with the matching number was returned. I could barely believe my eyes when I saw that it was returned! We were jumping up and down with joy because it was a history-making moment for us and a life-changing moment for one very lucky new winner!

Question: When PCH acquired Blingo/PCHSearch&Win a few years ago, did you expect for it to experience the growth that it has?

Deborah: We all believed in the concept — that consumers would welcome a chance to win a prize every time they search online — and we knew that our PCH Fans are super-enthusiastic about taking advantage of every chance to win, so we figured that it would be successful. We are pleased how quickly it has gained in popularity.

Question: What do you like best about PCHSearch&Win?

Deborah: I like how easy it is to search for anything I need to find online. I can type in an entire sentence, like: “How to do a screen capture on my iPhone?” and reliable results will pop up at once. I use it for shopping, too. Just the other day I searched for “costumes fascinator hats” because a friend of mine is looking to wear a fascinator hat for an upcoming event, and I discovered a terrific website that sells all different kinds of cute fascinators for very reasonable prices.

Question: What do you think of their mascot, Edwin the Owl?

Deborah: I think Edwin is an adorable genius! In addition to being very cute, he gives great tips on how to search properly and what people can search for. He makes me smile when he dresses up in costumes for the holidays and changes of season.  If Edwin were real, I’d give him a big hug!

Question: What do you enjoy the most about PCH’s blogs?

Deborah: I like having the opportunity to share what it’s like behind the scenes with our blog readers.  When people meet me they always ask things like what it’s like to work at Publishers Clearing House and how does the sweepstakes work and have I met any winners. The blogs give us a chance to talk about all of these things and so much more. What’s even better is we get to hear feedback immediately from our readers, so we know if they were interested in our stories and what else they would like to hear about in the future. Our customers are so supportive and responsive, it makes us happy to talk to them.

Question: What hobbies and interests do you enjoy when you’re away from the office?

Deborah: I enjoy activities related to fitness and music. I’m an avid runner and I also love rock scrambling and paddle boarding. I sing in my church choir and I play the flute.

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Question: Just for fun, what would you do if you won a PCH SuperPrize?

Deborah: Well, even though everyone knows PCH employees are not eligible to enter or win the PCH Sweepstakes, that doesn’t mean we can’t dream about it sometimes, right? If I won a huge SuperPrize from PCH, I would definitely travel more often and to more exotic places. I would also put away money for my children and donate money to my favorite charities, including the establishment of an endowment to fund future outreach for my church. One thing I would NOT do is quit my job. After working for 34 years at PCH, you might guess that I enjoy it! I would probably take more time off, but I would not give it up altogether, it’s too much a part of me.

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Question: Is there anything else you’d like to add?

Deborah: It’s so much fun to think up new ideas for contests, prizes and promotions that will delight our customers … then get to watch the reactions of the lucky winners! I feel “lucky” have a job like that!

There you have it folks! We hope you enjoyed this first-hand look at PCH’s Executive Vice President, Deborah Holland! And remember, you can stay updated on what Deborah is up to on her very own Deborah Holland Fan Page on Facebook!

Thanks for reading!

Christa P.
Creative Intern

Other Blogs You May Like:

Deborah Holland Receives Hall Of Fame Award from DMA of Long Island


130 thoughts on “Get To Know PCH’s Executive Vice President, Deborah Holland!”

  1. Jaime Valle says:

    Good morning Deborah. I’m Jaime Valle living in Rosemead California. Came by to say hello and hope you have a wonderful day.

  2. Don Broderock says:

    Deborah
    I hace been laid_up for 14 2/4 months now. In and out of the hospital and rehab. MY DRIVERS LICENSE HAS 3 YEARS LEFT BUT i CAN’T DRIVE ANY MORE. tHE MIDDLE OF APRIL i’LL BE 84 YRS OLD. I HAVE TO RELY ON OTHERS TO HELP ME, i’M TRYING TO RETURN THE LAST TWO ITEMS THAT i HAVE NOT PAID FOR BUT ALL i GET IS PROMICES TO DELIVER THEM TO THE POST OFFICE “TOMORROW” WHICH HASEN’T HAPPENED YET.
    sORRY FOR WHAT I’VE DONE. IF I COULD JUDT HOVE ONE LUCKY DAY OR ONE WISH TO COME TRUE, I WOULDN’T BE HERE FOR MY BIRTHDAY. i CAN’T DO THAT BECAUSE I WANT TO SEE GOD AND JESUS WHEN I DO GO NATURALLY.

    THANK YOU AND GOD BLESS YOU AND ALL AT PCH.
    dON bRODERICK

    1. PCH Staff PCH Staff says:

      Hello Don, I can understand that it may get discouraging at times. Keep in mind that we do receive millions of entries, but only one person can win each giveaway. However, every entry has the same fair chance and all winners are randomly selected. There’s no way to know who we’re going to surprise next so I encourage you to keep trying. We appreciate your ongoing loyalty thus far and hope to see you continue to try your luck! To see all of your entry options, click here: http://bit.ly/Enter-A-PCH-Sweeps. Good luck to you and all who enter!!

  3. Tommy Wilson says:

    Dear Deborah Holland,
    For my winner in the Forever and Prize!, could the Prize Patrol be at my home on February 24!?!!

    Today, I did go to 1-800-503-4724 and put in my personal code and I did have a small listen from the Prize Patrol.

    Thanks, Tommy Wilson

  4. eustaquia dancil says:

    hello VP Deborah Holland ,i want to be a winner of pvh.com ..in your request to complete the games which is a requisite to wi …it cannot be completed because the games are not working i want to complete as per your request ..i will if the games are working …because i want to be a winner of the $5k avweek .it wil greatly help a low income senior citizen if i will win ,please let me complete the game ms deborah holland ..a million thanks to wow ,more power

  5. Julie Gerow says:

    COMMENTS

    Julie Gerow
    FEBRUARY 3, 2017 AT 12:56 PM
    Hi Deborah, and Todd,
    I was on vacation away from my home all of January and just returned and now got ALL the nice prize mail letters you sent me.
    I am now filling out all the PCH forms you sent me and will mail all of them to PCH today. I want you to know that the mail will definitely be on the way to you today. I love the recent item I bought from you and definitely will buy more if I win the weekly forever prize from you. I am retired with no salary now so will use your prize $ to buy things from you.
    And, yes, if you want to send the Prize Patrol to my home, you can, that will be fun for all of us and they can record me singing and dancing with my sheep. I do that every day. And you can also smile and pet them if you want to. If you want me to sing a sweet song about PCH to them, send it to me. Baaaa! 💃🏿🐑
    Julie Gerow

  6. You are key part of an amazing, unique, and very American organization. I’m glad you’re here in my space. You’re proof that I’m dealing with able and ethical people who care what happens to your fellow man. This has been another very educational and eye opening not too long journey for me – thank you for the ride – no matter the outcome – C’est la vie

  7. hello vice President Deborah Holland,
    I am Mr. Junious Wiggins a costumer for more then 9+ years, for the past 6 mouths ,or more. My last name have been spelled wrong. I sent back mail , crossing out my miss spell name, spelling right . And still it was not changed. NOW I AM ASKING YOU WILL YOU SEE TO IT , that my name be corrected please. I fee for 9 years or more this should not have happened. My name Junoius Wiggins , it have been spelled Junoius Wissins This is not my name. I think you very mush . For your attention .

    1. PCH Staff PCH Staff says:

      Hello Junious, thank you for contacting PCH. In order for us to assist you with your question we will need a bit more information. We kindly ask that you contact us by phone at your convenience. Our customer service representatives may be reached at 1-800-566-4724 between 8:30 am to 8:30 pm EST, Monday through Friday. We look forward to hearing from you.

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