Meet PCHSearch&Win’s Newest Graphic Designer — Ian Topple!

Hello searchers out there! We’re excited to introduce all of you to our new addition to the PCHSearch&Win family here at PCH headquarters. His name is Ian Topple and he’s been with us for about a month now. I sat down recently with Ian to find out more about his job and, more importantly, about him!

Jane: So Ian, tell me, what is your job title, and what do you do here?
Ian: I’m a web designer and work on the e-mails that go out to all of our Search & Win fans. I try to make them colorful, fun and exciting so that they definitely grab the reader’s attention.

Jane: What do you enjoy most about working at PCH?
Ian: I love the work environment. We have an atrium near my office with lots of plants and a sunroof. How cool is that? I also love the way people here work as a team and brainstorm together to come up with fresh, new ideas.  For instance, we have a weekly meeting where we review e-mails from the week before and try to figure out how to make them even better. It feels good to collaborate with others, to get constructive feedback, and to be challenged to constantly improve the quality of our online promotions.

Jane: What kind of education or design experience do you have?
Ian: I majored in illustration in college, so my background is mainly in fine art. After I graduated I designed book jackets for a small publishing company. And I’m happy to say I’m learning so much every day here on the job at PCH!

Jane: What do you use for inspiration?
Ian: I make sure to always keep up on the latest design trends, whether online, on Facebook, or by reading magazines. And now I get to work on some of the successful PCH promotions from the past, draw some inspiration from them, and come up with a fresh new approach.

As they say, a picture is worth a thousand words. So let me stop talking and let me show a few examples of Ian’s recent handiwork on the site.

Search&Win Redesign

Ian tells me he had to swap out the old image in this e-mail and replace it with a new image of shopping bags. Sweet! Who wouldn’t want to fill THOSE bags on a fabulous shopping spree?

Search&Win ButtonRedesign

On this one, Ian says he had to redesign the “Show Us You Want To Win” and the “Bonus Tokens” button. “The earlier version had these buttons separated and stacked on top of each other. I was tasked to redesign them so they would fit next to each other and code it into the e-mail.” Nice work, Ian!

Jane: Do you have any hobbies or interests outside of work that you would like to share?
Ian: I like painting and drawing. I find that it’s a good way to relax and unwind. And, of course, I like to exercise whenever I can. Indoors, or outdoors, depending on the weather.

Can you tell our Search & Win fans the types of things you search for on the site?
I use PCHSearch&Win to check out flight information when I’m planning a trip. I also use it to find out more about the place I’m going to visit, like sights to see, places to eat and things to do.

Jane: That’s right. And can I just remind everyone that PCHSearch&Win is one of the BEST ways to enter the PCH Sweepstakes, too? And the easiest! You enter just by logging in and searching!

This is only the beginning for Ian and I’m sure there’s a lot more in store. Keep an eye out for more eye-popping graphics from our newest designer!

Jane M.
PCH Creative Dept.

Previous blogs you might enjoy:
Behind The Scenes At PCH With The Woman Who Buys The Prizes! 
Behind The Scenes At The PCHSearch&Win Lunch & Learn!


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